A hardware store website from ROVQIX costs $349 to $1,290 and takes about a week. It covers your departments and brands, in-store services like key cutting and paint mixing, trade accounts, and accurate hours.
An independent hardware store cannot compete with big-box on range or price. It competes on advice, services and being open when you need one bolt.
One-page site
Live and working
Domain and content
Care plan is monthly
What you carry, by department, with named brands. Helps people know it is worth the trip.
Key cutting, paint mixing, screen repair, tool sharpening, propane. Your real advantage.
Contractor pricing and accounts, which is steady high-value revenue most stores under-promote.
Including weekends and holidays. Being open when big-box is not is a genuine selling point.
A few genuinely useful how-to pages, which is the expertise big-box cannot offer.
On services, advice, convenience and trade relationships — never on range or price.
| Your advantage | How the site shows it |
|---|---|
| Staff who know things | Advice pages and named staff |
| Services | Key cutting, paint mixing, sharpening listed |
| Speed | In and out in five minutes, not forty |
| Trade relationships | Account pricing and delivery |
| Local stock | Brands and departments listed |
| Open early or late | Accurate, prominent hours |
Almost never for a hardware store. The catalogue is enormous, margins are thin and shipping is impractical for most of it.
What does work is a simple 'do you have this in stock' enquiry and clear information about departments and services, so people know the trip is worth making.
No — it is unmaintainable and nobody expects it. Departments, key brands and services is exactly the right level of detail.
Yes, and most independents barely mention them. Contractors are steady, high-volume customers and a page explaining account terms and delivery brings them in.
Not a blog, but a handful of genuinely useful how-to pages tied to what you sell earns steady search traffic and shows the expertise that differentiates you.
It is a template we adapt to your business — your colours, photos, services and words. It is not a custom design from scratch, which is what makes $349 possible. If you want fully custom, that starts around $2,500 and we will tell you honestly which one you need.
Your logo if you have one, some photos of your work or your shop, your services and prices, and your opening hours. If you do not have photos, we will tell you what to take with a phone — it is usually enough.
Yes. The domain is registered in your name, the content is yours, and you can move it elsewhere at any time. We do not hold your site hostage on a care plan.
You keep the site and the domain. You would need to arrange your own hosting, which is usually $5 to $15 a month, and we will help you move it across at no charge.
Indicative ranges in USD. Every engagement is quoted to a written scope before work starts, so the number you approve is the number you pay.
$349 – $549
About 1 week
Best for: Shops that mainly need to be found and called
$749 – $1,290
1–2 weeks
Best for: Most local businesses
$49 – $99 / month
Rolling monthly
Best for: Keeping it working without thinking about it
How we think about this work, in more depth.
Hardware stores
A 30-minute call, then a written proposal with scope, price and timeline within two to three working days. No retainer required to get a real number, and no obligation if the answer is that we are not the right fit.